Date: 11/11/2014, Phoenix, Arizona
- Proven leader building and growing SaaS and premises-based workforce optimization software solutions
- Charged with the strategic vision, direction and execution of Aspect’s global Workforce Optimization business unit
- Proven industry veteran with history of driving business success, developing strategic partnerships, and high-return M&A strategies
Aspect Software, a leading provider of fully-integrated customer interaction management, workforce optimization, back-office and award-winning cloud solutions, today announced the appointment of Mike Bourke to Senior Vice President and General Manager, Workforce Optimization. Bourke will be responsible for charting the strategic direction, and continuing the momentum of Aspect’s global workforce optimization (WFO) suite and continuing the solution’s global availability in the Aspect Cloud.
“The contact center is increasingly becoming a more critical component of customer engagement strategy, and workforce technologies are being recognized as one of the best ways to garner returns on existing and new technology investments. Aspect’s Workforce Optimization is seeing significant market share fueled by a highly integrated product suite, connecting front and back office business processes, with one of the most compelling user experiences in the marketplace for business software. Now, we've made the suite available through our industry leading global network infrastructure and as a subscription-based service,” says Stew Bloom, Chairman and Chief Executive Officer, Aspect. “To continue our momentum, I’m very excited to bring Mike aboard to take on the leadership of Aspect's Workforce Optimization software and solutions business unit. Mike is a true industry professional and his experience and vision will ensure we continue growth and reach both new and existing customers with the full potential of our Workforce products.”
Bourke comes to Aspect from Verint where he served as Director, Global Contact Center WFO Practice and was responsible for vision, business strategy, go-to-market execution, and both organic and M&A growth. Prior to Verint, Bourke was the Director of Product Management at Witness Systems where he played a key role evaluating potential acquisition targets and made simultaneous acquisitions of the two market leaders in retail banking and back office workforce management spaces. Leading up to its acquisition by Witness, Bourke also held leadership positions at Blue Pumpkin Software and Onward, Inc.
“Aspect has been a leader in workforce optimization since introducing the first workforce management solution nearly 35 years ago and the company continues to bring game-changing functionality and technology to the market,” says Bourke. “With Aspect’s aggressive move to the cloud, their investment in a beautiful and truly market-differentiated UI, combined with a very rapid move to a leadership position in WFO makes this an exciting time to join the company amidst this very noticeable resurgence.”
Bourke holds an undergraduate degree in Civil Engineering from Massachusetts Institute of Technology and a Bachelor of Science in Civil Engineering and Environmental Science from Loyola Marymount University.
Aspect’s fully-integrated solution unifies the three most important facets of modern customer engagement strategy: customer interaction management, workforce optimization, and back-office. Through a full suite of cloud, hosted and hybrid deployment options, we help the world’s most demanding contact centers and back offices seamlessly align their people, processes and touch points to deliver remarkable customer experiences. For more information, visit www.aspect.com.
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